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2.
Conservative Books and "Studies" Alleging "Liberal
Bias"
2.9 PAPER: "A Measure of
Media Bias" by Tim Groseclose and Jeff Milyo, 2003
I originally posted a detailed response to this paper
(discovered via Language
Log, but also cited at Burnt
Orange Report, Marginal
Revolution, Pandagon,
Instapundit,
etc.) at my main
eRiposte site. I subsequently migrated the bulk of my response
here, with some
updates made to the version here to enhance clarity. The
approach used by this paper is certainly unusual and interesting,
suggesting that a fair amount of thought went into it; but,
unfortunately, the approach and its conclusions are wrong. [NOTE: My
critique is provided here without any assumption that there was any
partisan agenda behind the paper.]
For consistency, I use the word
think-tank in this page in the same sense in which the authors use it
- to describe not just traditional think-tanks, but advocacy groups as
well. This is a debatable point, but it is irrelevant to this
response.
SUMMARY [detailed
analysis follows the summary]
The Groseclose-Milyo (G-M) paper attempts to assess media bias
using an approach wherein adjusted ADA (Americans
for Democratic Action) scores (0-to-100) are used to assess
legislator ideology (archconservative-to-archliberal), and
separately, the think-tank citations of the legislators are compared
to the think-tank citations of the media outlet to then derive
the media outlet's "bias". Based on their methodology
(presented and discussed in this paper),
they claim that:
...we find a significant liberal bias in our sample of media
outlets.
They also claim, for instance, that their data shows the Brookings
Institution to be left-leaning and not centrist.
In this critique I examine the paper
from three perspectives:
1. Is the methodology used for assessing the ideology of think-tanks
correct and reliable? (Section 1)
2. Is the methodology used for assessing the ideology of the media
correct and reliable? (Section 2)
3. Is the definition of media bias used by the authors correct and
reliable? (Section 3)
I find that the answers to each of
those questions is NO.
The methodology used by the authors for assessing think-tank
ideology (i.e., based on the average adjusted ADA score of the
legislators citing the think-tank) is deeply
flawed because it omits public or private disagreements that
legislators have with the same think-tank and it does not
account for the fact that legislators may agree with a think-tank but
not state it publicly for various reasons (e.g., they are unaware
of the think-tank; they are aware of the think-tank but the latter may
not be known well enough to cite, it may be a
"controversial" think-tank, there may be no need to
cite a think-tank, etc.). This can effectively skew their results in
the wrong direction, to an unknown degree. Indeed, the fact
that their methodology found the ACLU to be "conservative"
was a result of the former flaw. To address this, they say in
page 8: "If we omit ACLU citations that are due to [Republican
Senator] McConnell, then the average score, weighted by sentences,
increases to 70.12" [which is a "liberal" score].
Unfortunately, that is the wrong approach to fix this problem. The way
to fix this problem is to actually ADD all those instances in which
Republicans actually disagreed with ACLU, not incorrectly and
artificially remove situations where *they agreed with ACLU* in order
to get an average score that seems more in sync with a *separately
established* reality. In other words, if we already knew ACLU is
"liberal" and need to know that to "adjust the
data", then what is the value or point of this study?
Additionally, a legislator may cite a think tank not because
he or she mostly agrees with the think tank but because that
think tank's view is closer to his or her view than any other
think-tank the legislator is aware of or cares to cite. It
is very unlikely that legislators who cite a think tank agree with everything
the think tank says or stands for. For example, some legislators may
cite it because their position is in agreement with, say, only one
or two or three of the think tank's positions and they may cite it
for that reason, repeatedly (like in the ACLU case). The bottom line
is that their think-tank ideology ratings are unreliable and
incorrect.
The methodology used by the authors
for assessing media ideology is completely untenable. There
are three principal reasons for this:
(a) The approach G-M use establishes media ideology indirectly,
by using the media's think-tank citations and comparing those to
think-tank citations by legislators in order to find the legislator
whose citations are the closest match. Thus, if a legislator is
liberal and the media's think-tank citations match that of the liberal
legislator, they would declare the media to be liberal. Momentarily
setting aside the fact that this definition of media bias is itself
incorrect, their claim
would make sense only if it can be independently proven that
the think-tanks cited by the liberal legislator are actually
liberal. Their study does not prove this at all,
considering that their methodology to establish think-tank ideology is
itself deficient. Thus, at a fundamental level, their entire
conclusion on media bias breaks down. (NOTE: It is not at all
implausible that left-leaning legislators may cite more centrist
think-tanks in public than progressive/liberal ones, especially
considering how the liberal advocacy groups and think-tanks are tarred
negatively by the GOP in the illiberal
conservative media).
(b) G-M use the Median
adjusted ADA score for the House to determine the "center"
for defining who is liberal and who is conservative. The
median approach is fatally flawed and can dramatically, and
incorrectly, skew the derived ideology of the media in a
direction that is opposed to the ideology of the majority party
in Congress. Consider an example where there are 400 members in the
House, with 210 arch-conservatives (ADA score = 0 for each) and 190
arch-liberals (ADA score = 100 for each). Say, there is a media outlet
A which shares its ideology with one of the arch-conservative members
(so media outlet ADA score = 0). Then:
- Median ADA score for House = 0
- Mean ADA score for House = 47.5.
- Per Median approach, Media Outlet A ADA score = 0 =
"centrist"
- Per Mean approach, Media Outlet A ADA score = 0 =
"conservative" [which is the reality]
[NOTE: If the House is comprised of majority liberals and minority
conservatives (flip the numbers in the above example), the median
approach would say that even if the media were aligned with one of the
arch-liberals (ADA score = 100), it is "centrist".]
(c) The use of the Mean adjusted ADA score for the House is
slightly more meaningful than the Median, but
even this is completely deficient and incorrect because the
ideological center is set not using an independent, objective
measure of ideology but based on the (political) positions of the
people in the House at a given point in time. Thus, their model
simultaneously assumes that ADA scores can provide an absolute
picture of a legislator's ideology, but that media- and think-tank
ideology should be determined not using the same absolute reference
but a relative, moving reference that is highly
dependent on who's the majority in Congress and what their ideological
position is relative to the minority (e.g., the mean ADA score of the
House). This is not an acceptable model, for, if the minority
party becomes the majority party in the next election, think-tanks or
the media would suddenly appear to have switched ideologies even
though their ideological positions underwent ZERO change.
Alternately, if the Republican majority suddenly decides to
become 100% conservative (median adjusted ADA score = 0), guess
what happens. The mean ADA score would also drop, even if the
liberals DID NOT change at all. So, imagine a scenario wherein
the media is STATIC and the Republican legislators decide to
take the country in a 100% conservative direction. Then, even
though media's ideology has NOT changed, it's adjusted ADA score will
artificially look more and more liberal compared to the House
median or the mean! (BONUS FOR LEFTIES: This is right in line with
one of the long-time Republican strategies of declaring the media (and
Democrats) to be too "liberal" by moving the country to the
Right)
The final, and perhaps most serious, problem with their analysis
is their attempt to derive a conclusion of media bias using this study.
Their confident conclusion that they have proven "liberal
media" bias is
simply wrong because the study does not examine whether the media's
news reporting is accurate. Citing a think-tank says nothing
about whether that think-tank is accurate or not. For example, you
could have a "liberal think tank" that is 100% correct and
cited 70% of the time and a "conservative think-tank" that
is 10% correct and cited 30% of time (without corrections) and this
would not make the media outlet automatically "liberal" -
indeed, giving that much credence to a think-tank which lies or
misleads most of the time could easily constitute conservative bias.
Moreover, simply looking at think-tank citations certainly says
nothing about what the media communicates to the viewers when it is not
citing think-tanks, which is a big chunk of the time.
When controlled for other factors
(see Appendix A), the more
fundamental determinant of bias in news reporting is accuracy
-- not whom the news reports cite. To the extent that
news reporting could become inaccurate by citing certain
think-tanks over others, one may have a case that think-tank citations
could influence the accuracy of the reports. But, G-M have
fallen into the trap of assuming that the part is the whole.
Think-tank citations are merely one part of the whole - which is the
media's accuracy in news reporting.
An interesting side note:
There is only one part of their paper which may have some merit (and I
say this with qualifications because I cannot be completely sure
whether even this is true). This part is their methodology for
assessing the ideology of legislators in Congress, wherein they derive
an adjusted ADA score (based on Americans for Democratic Action
ratings) for each legislator. If the ADA score is actually a good
*and* broad representation of the legislators' ideology, the findings
of these authors would indicate that in the period of 1993-1999,
Democrats in Congress were far more centrist than Republicans in
Congress and that Democrats in Congress were far less liberal than
Republicans were conservative. This appears to be broadly consistent
with the known ideology of Congress at that time and would be an
independent confirmation that Democrats are certainly not "too
liberal" in this country.
DISCUSSION
SECTION 1. ASSESSING
THE IDEOLOGY OF THINK TANKS
SECTION 2. ASSESSING
THE IDEOLOGY OF MEDIA OUTLETS
SECTION 3. DEFINING
MEDIA BIAS
APPENDIX A:
Clarifying comments on Section 3
SECTION
1. ASSESSING THE IDEOLOGY OF THINK TANKS
1.1
The authors' state in page 3 of the paper
that:
A feature of
our method is that it does not require us to make a subjective
assessment of how liberal or conservative a think tank is. That is,
for instance, we do we need [sic; this
is a very critical phrase and unfortunately there is a typo or
grammatical error here which makes it's meaning unclear. Based on
the content of the rest of the paragraph I infer that the authors
mean to say "we do NOT need" and my discussion below is
based on this understanding] to read
policy reports of the think tank or analyze its position on various
issues to determine its ideology. Instead, we simply observe the ADA
scores of the members of Congress who cite the think tank. This
feature is important, since an active controversy exists whether,
e.g., the Brookings Institution or the RAND Corporation is moderate,
left-wing, or right-wing.
They reiterate this with an example in
page 7:
The tables shed some
light on some much debated topics about the ideological position of
various think tanks. First, the table reveals that the position of
the Brookings Institution clearly leans left. When we use sentences
as our level of observation, the average score of legislators citing
Brookings is 50.0, and when we use citations, the average score is
46.2. In contrast, the average score of the House, 44.5, and the
average score of the Senate, 40.0, are both more right wing than the
average legislator citing Brookings.7
Although the authors state that their
method is such that it "does not require us to make a subjective
assessment of how liberal or conservative a think tank is", their
method is in fact making a highly subjective assessment. Why?
- Firstly, by definition, an objective
assessment is one in which we would need to actually read through
the think tanks policy briefs and compare the details in those
briefs to a fixed definition of what is considered liberal,
centrist or conservative (one can pick a reference like the ADA if
one wishes, but the reference needs to be fixed). That is not
being done here because the think tanks ideology is being derived
by using a (weighted) metric of who cites the think tank
and how often. That metric is a function of:
- the actual policy issues that
are being debated or discussed publicly (e.g., if only 3, out
of say 20, policy issues were discussed prominently during the
time period of the study it could skew the results)
- the legislator citing or not
citing the think tank
- the assumption that
everyone in the sample knows about the think tank as well
as its detailed positions on matters of interest to them,
among other things
- In my view, the latter is
unlikely to be true for any think tank across the board,
and even if true it is likely to be the case for no more
than 1 or 2 top think-tanks (although experience has made
it clear to me this is exceedingly unlikely. I know of no
legislator who is fully familiar with all the key details
of even one think tank's policy proposals on every topic
of interest to them, let alone multiple).
- Secondly, while the authors are free
to use their current approach, it is, in fact, subjective because it
is very unlikely that legislators who cite the think tank agree
with everything the think tank says or stands for. For
example, some legislators may cite it because their position is in
agreement with, say, only one or two or three of the think
tank's positions and they may cite it for that reason,
repeatedly. Indeed, the authors' own ACLU example
directly illustrates this problem. ACLU appears more
conservative than it is (according to the authors) because a conservative
cited it repeatedly on one specific point of agreement,
even though the same conservative likely disagreed with ACLU on
most other issues. While the authors did the right thing by
pointing this out, this is a significant and fundamental
problem that severely impacts the rest of their study and
conclusions. Why? Let me explain.
- As I said, if many legislators
that are citing a think tank (e.g., Brookings) do so only on
two or three specific topics (among a wide gamut of topics
that would encompass one's definition of ideology), and they
actually disagree with Brookings' ideology on many other
matters, what options do they have? Well, they can either
state their disagreement publicly or keep the disagreement
private and never mention it. Let's see how the authors'
approach deals with these scenarios.
- If a legislator decides to
cite Brookings in a negative way, that should actually be
considered in the model as one less point of support for
Brookings. However, the model actually ignores this data
point. As the study says, in page 6: "Also, we
omitted the instances where the member of Congress or
journalist only cited the think tank so he or she could
criticize it or explain why it was wrong. About five percent
of the congressional citations and about one percent of the
media citations fell into this category." This is a
structural flaw in the methodology. While I have no idea
how much this flaw actually impacts the final results in this
particularly study, it is a flaw that cannot be ignored and
the authors would be well advised to fix this flaw, as long as
they attempt to derive the ideology of the think tank based on
the legislator's citing it.
- Even more seriously, let's
consider the other case where the legislator is actually in
disagreement with the think tank on many topics but decides
not to cite the disagreement publicly (i.e., he or she
keeps it private and doesn't mention the name of the think
tank). If this legislator has otherwise mentioned the think
tank positively, the method used by the authors would,
again, dramatically overstate the think tank's ideology match
with the legislator because the legislator's negative views of
the think-tank on other occasions is not included in the model
(simply because it is private and not publicly known).
- These two cases resonate
directly with the ACLU case the authors highlight. In that
case, the authors have presented the data for ACLU,
un-massaged and to address the anomaly of ACLU appearing
as a conservative organization they have suggested the
following in page 8: "If we omit ACLU citations that
are due to McConnell, then the average score, weighted by
sentences, increases to 70.12". Unfortunately,
that is the wrong approach to take to fix this problem.
The way to fix this problem is to actually ADD all those
instances in which Republicans actually disagreed
with ACLU, not incorrectly and artificially remove
situations where *they agreed with ACLU* in order to get an average
score that seems more in sync with a *separately
established* reality. In other words, if we already
knew ACLU is "liberal" and need to know
that to "adjust the data", then what is the
value or point of this study? (NOTE: I
am actually thankful to the authors for having been honest
enough to provide the ACLU example because I would have
otherwise had to find a hypothetical example to illustrate
my thought process. So my comment here is purely from an
analytical viewpoint and no harsh criticism is intended.)
- The ACLU case may seem
extreme, but it is not. It is not at all difficult to
fathom a situation where support for a think tank
(say, Brookings) is overstated with certain (e.g.,
left-leaning) legislators because of the factors
described above.
- Moreover, as I said earlier,
a legislator may cite a think tank not because he or she
mostly agrees with the think tank but because that think
tank's view is closer to his or her view than any other
think-tank the legislator is aware of or cares to
cite, e.g., say, a legislator likes MoveOn.org
but fears the negative publicity he may get from his
constituents through fake attack ads in the next election.
Should he cite MoveOn's position or try and pick a more
centrist think-tank like Brookings that is somewhat
close to his position, to make his point? Obviously some of
these think-tanks do overlap in some of their positions
(e.g., "No Crisis in Social Security"). This is
yet another example, where the authors' model would overstate
the think tank's ideology match with the legislator.
- The cases I have provided,
illustrate, a very significant structural problem with the
authors' model. Let me also add that there is an additional
problem inherent in what I discussed above. A legislator may have
a certain policy position but rarely cite a think tank that agrees
with that position publicly, simply because (a) he or she may not
be aware of the think tank itself, (b) he or she may not even be
aware that the think tank's position is actually in sync with his
or her position or (c) he or she may NOT find it necessary
to cite the think tank to make a point. All of this would understate
the think-tank's ideological similarities with the
legislator. This could cut both ways in terms of the
impact to the final results.
Thus, the very basis of this
study - deriving think-tank ideology in a relative fashion
(rather than objective fashion) - causes its results to be
highly questionable. While it is clear that a lot of thought went
into it and the idea pursued here is interesting, the basic
assumptions required to make this model work are a fundamental
limitation in being able to derive results that are even reasonably
accurate. The net effect of the model could be to artificially
push the results in the direction of making the think tank far closer
to the legislator's ideology when that is not true in reality (it
is also possible to mask closer ideological matching with lesser known
or more ideological think-tanks which exist in reality). Scientifically
speaking, and with due respect, this flaw is so severe that I simply
cannot accept the conclusions of this paper on the derived ideology
of the think-tanks.
Let me also add that the same arguments
apply to the treatment of the media as well, but also in a different
sense. It is one thing for a legislator to cite a think-tank
approvingly. In a news report, though, unless the media outlet
specifically states that it approves the position of the think-tank
cited in the news report, assuming that the media outlet somehow overtly
shares the ideology of the think-tank in a big, unwarranted
leap of faith. For instance, it may reflect an unintentional bias
in the choice of think-tank based on the reporter's knowledge base,
or a reflection of laziness in reporting, or simply a matter of
day-to-day editorial judgment (which has to consider the timeliness of
a news story, among other things). Broadly speaking I would tend to
agree that the relative proportion of liberal, conservative or
centrist think-tanks that a media outlet cites is a piece of
information worth knowing. But the methodology used in this
particular paper would really not answer this question with reasonable
accuracy, since it is flawed.
1.2
In page 5 of the paper,
the authors say that:
We looked for
instances where the legislator cited a view or a fact stated by a
member of the think tank. We then counted the sentences in the
citation. We also recorded the average adjusted ADA score of
the member who cited the think tank.3 Along with direct
quotes, we sometimes included sentences that were not direct quotes.
For instance, many of the citations were cases where a member of
Congress noted "This bill is supported by think tank X."
Also, members of Congress sometimes insert printed material
"into the Record," such as a letter, a newspaper article,
or a report. If a think tank was cited in such material or if a
think tank member wrote the material, we counted it just as if the
member of Congress had read the material in his or her speech.
We did the same
exercise for stories that media outlets report, except with media
outlets we did not record an ADA score. Instead, our method
estimates such a score.
Sometimes a
legislator or a media outlet noted an action that a think
tank had taken—e.g. that it raised a certain amount of money,
initiated a boycott, filed a lawsuit, elected new officers, or held
its annual convention. We did not record such cases in our data set.
However, sometimes in the process of describing such actions, the
reporter or member of Congress would quote a member of the think
tank, and the quote revealed the think tank’s views on national
policy, or the quote stated a fact that is relevant to national
policy. If so, we would record that quote in our data set. For
instance, suppose a reporter noted "The NAACP has asked its
members to boycott businesses in the state of South Carolina. `We
are initiating this boycott, because we believe that it is racist to
fly the Confederate Flag on the state capitol,’ a leader of the
group noted." In this instance, we would count the second
sentence that the reporter wrote, but not the first.
This section raises a question whose
answers, again, could dictate the reliability of the results of the
study.
Maybe this is mentioned elsewhere in
the paper and I missed it, but I don't see a specific qualification
associated with a legislator (or news organization) citing a
particular think-tank -- in the sense of whether the citation is
accompanied by an overt or implied agreement with that think-tank on
the particular item being cited. For example, if a legislator
cites a think-tank to make a neutral observation (e.g., "Here's
what Brookings says, but I don't know whether they are right or
not"), how is that counted? In the description in the paper, the
authors say: "...member of Congress would quote a member of the
think tank, and the quote revealed the think tank’s views on
national policy, or the quote stated a fact that is relevant to
national policy. If so, we would record that quote in our data
set." Does the member of Congress actually have to agree with
the quoted portion for it to be recorded?
SECTION
2.
ASSESSING THE IDEOLOGY OF MEDIA OUTLETS
2.1
In page 2 of the paper,
the authors say:
To compute our
measure, we count the times that a media outlet cites various think
tanks. We compare this with the times that members of Congress cite
the same think tanks in their speeches on the floor of the House and
Senate. By comparing the citation patterns we can construct an ADA
score for each media outlet.
If I understand correctly, the authors
are assessing "media bias" by extracting adjusted ADA
(Americans for Democratic Action) scores for media outlets by
comparing their think-tank citations to those of the
legislators whose adjusted ADA scores are independently
estimated using voting records. Put another way, G-M's goal is to
assess the bias of the media outlet relative to that of
legislators - using the common variable of think-tank
citations.
However, if I understand their
methodology correctly, there's an important point of detail which
should be noted.
As they say in pages 2-3:
As a simplified
example, imagine that there were only two think tanks, one liberal
and one conservative. Suppose that the New York Times cited the
liberal think tank twice as often as the conservative one. Our
method asks: What is the estimated ADA score of a member of Congress
who exhibits the same frequency (2:1) in his or her speeches? This
is the score that our method would assign to the New York Times.
This is perhaps the most important
portion of their entire paper. Why?
What they are effectively saying
is that if the nature of think-tank citations by a
legislator who would be considered liberal based on his/her ADA-score,
matches the nature of citations by the New York Times, then the New
York Times would be deemed liberal (and have a similar ADA score). But
is it really that straightforward? Put another way, is there any
situation under which this assumption would be wrong? The
answer is, resoundingly, yes. Consider a hypothetical (not
really, but let's say it is a hypothetical) situation where
liberal legislators have a habit of citing centrist (or less likely,
conservative) think-tanks. In this scenario, if the New York Times in
similar fashion, cites those think-tanks which are centrist (or
conservative), then the New York Times will decidedly not be
considered liberal - it will have to be considered
"centrist" by the authors' own assumption. The
problem here is that the think-tank's ideology is NOT assessed
independently.
According to the authors' model, for
the media to be considered liberal, the think-tanks cited by liberal
legislators need to be established unequivocally as being
liberal. I have already shown in Section 1 that the methodology
used by the paper to determine the ideology of the think-tanks is
fundamentally flawed. So, right away, we can conclude that the main
conclusion of this paper - that most of the media outlets they
examined are "liberal" when it comes to citing think-tanks -
does not hold.
This is another serious flaw and the
final outcome is not surprising at all because this is the kind of
difficulty one runs into when one does not assess ideology objectively,
but rather, extracts it with reference to something else.
[NOTE: The above argument is not
specific to the liberal perspective. If conservative legislators end
up excessively citing centrist or liberal think-tanks (as established
using an independent ideology analysis), one would run into the
same kind of problem. In other words, this is a structural problem
with the model and has nothing to do with partisan or ideological
issues].
A couple of additional points:
- It is not at all implausible that
left-leaning legislators may cite more centrist think-tanks in
public than progressive/liberal ones (even today). The study
reported by the authors was conducted in the period 1993-1999 when
Democrats were led by one of the most centrist Democratic
Presidents in modern times. In part due to Clinton and the DLC and
in part due to pressure from the Republican Party, they were under
pressure to appear more centrist because of their congressional
losses (partly due to the defeat of the Clinton healthcare plan
which was portrayed negatively (and fears of excessive
"liberalism" stoked) by the Republicans and the media).
This situation has not changed substantially since Bush came to
power. Until Jan 2005, the party had been influenced far more
heavily by the DLC, especially on economic matters (which is the
mainstay of think-tanks like Brookings), but to some extent even
on socio-economic issues like Welfare.
- Even today, the passage of the
God-awful Bankruptcy Bill in the Senate is a measure of how
legislators in the Democratic party (and Republican party) decided
to ignore their real liberal (and conservative) values. Needless
to say, overt dalliances with liberal groups are often met with
negative publicity in the media due to the Republican Noise
Machine. Let me give you another hypothetical example to
illustrate what I mean. A liberal senator afraid of being
associated with say, MoveOn.org, may over a period of time
repeatedly cite Brookings, with whom he only partially agrees with
(e.g., let's say for argument, that the legislator, MoveOn.org and
Brookings all agree that social security is not "in
crisis", but the legislator and MoveOn.org feel that the way
to address social security problems is to repeal some of Bush's
tax cuts, whereas Brookings may be considering raising the
retirement age as a solution (this is PURELY hypothetical and I
really don't know Brookings' latest position on social security)).
The legislator may simply choose to cite Brookings to make the
point that there is no crisis in social security but say nothing
about retirement age increases, even though he is against it. This
will make Brookings seem more liberal than it is, and likewise
make the media outlet seem more liberal if it cited Brookings
more. But the reality would be quite different. (This example only
goes to illustrate that the method used in this paper is extremely
blunt and it is no surprise that unreliable results emerge.)
2.2
There is another serious
problem with the authors' methodology, which represents another
fundamental underpinning of this paper. Here, I am referring to
the methodology used to extract the reference ADA score, which demarcates
"liberals" and "conservatives" in Congress by
defining the "center". Clearly, unless this methodology
is air-tight, even the definition of which legislator is
"liberal" and which legislator is not, would be
questionable.
2.2.1
To address this point I would like to first quote the
section in their paper that deals with this topic (p 12).
Digression: Defining
the "Center"
In discussing
left- or right- wing biases of the media, one should be careful how
he or she defines center. We think the most appropriate
definition refers to a central voter,
as opposed to a central member of Congress. Accordingly, we think
that it is more appropriate to compare media scores to the House as
opposed to the Senate, since the Senate disproportionately
represents small states. Next, we think it is more appropriate to
use the median House member, instead of the mean. One reason
is that, because of The Median Voter Theorem (Black, 1957), one
should expect policy to be at the median instead of the mean.
Another reason is that comparisons to a mean can be manipulated by
the ADA’s choices of roll call votes, whereas comparisons to a
median are not subject to such manipulation.
I'm not an expert on election theory;
so I had to look up the "Median Voter Theorem" and a few
websites have some commentary on it - here,
here,
and here.
The last of these links, says, for instance: "There
is no more transparent nor easily communicated explanation of
political outcomes in a democracy than that all political outcomes
reflect median voter preferences."
While the median voter model seems like
a good concept, it is very clear that it is a theory that is rarely
applicable in a political and media environment where the voter is
ill-informed and where the politicians are not beholden to the median
voter on every issue. For the policy and political outcomes to be
where the median voter is, I would assume that at least three
conditions need to be satisfied.
(a) There is such a thing as a median
voter
(In a deeply polarized environment with entrenched beliefs I wonder
whether this is a valid assumption, but, for argument's sake, let's
assume (a) is true. Then, the following also need to be true...)
(b) The median voter knows which
politicians actually represent his or her real needs and votes
for/elects them
(c) The elected politicians in Congress
actually make compromises to craft policy - as dictated by the
position of the median voter
With (b) and (c), the Median Voter
Model breaks down in reality. Especially considering this study is of media
bias, clearly biases in the media can result in impressions on
voters that may sway them in the wrong direction. After all, that
is one of the prime reasons to be worried about media bias. Assuming
that the voters are all well-informed to know that they are voting for
the right candidate is therefore a stretch, when that collides with a
simultaneous assumption that there is some media bias. Put another
way, median voters may not be electing candidates who actually
stand for what the voters think they stand for. [This is not
conjecture. During election 2004 many
voters were quite ill-informed].
Even when (b) is valid, (c)
usually is not. This is also common knowledge. Two ongoing issues
serve as good examples. George Bush and the Republican Party said very
little about social security privatization during the 2004 campaign.
Yet, as a majority party they are pushing for this even though the
median voter is clearly against it. Likewise, during the campaign,
neither Party really spoke about the egregious Bankruptcy bill that
just passed in the Senate. Yet, because the voters do not know the
details of this Bill (pro-corporate media bias, anyone?), it is likely
to pass even though neither the median nor average voter is likely in
favor of it. [Additionally,
and this is a minor point, but are there really median voter policies
in situations where Congress is deeply polarized and it is literally
one party rule led by the extreme wing of one party?]
Having said that, G-M are free to pick
the median House member to set their center, but other than
as a theoretical construct, it is not likely to have much merit from a
practical standpoint. That said, this is only the tip of
the iceberg for there is a far more fundamental problem
with the approach.
2.2.2
Let me quote the authors again (p 12-13) where they explain their
other reason for choosing the median House member to set the
ideological "center":
To see this, first
note that the ADA has considerable leeway in the roll call votes
that it chooses. For instance, suppose it chooses many roll calls
such that the cut point of the roll call lies between moderates and
extreme liberals. Such a cut point would cause moderates to form a
coalition with extreme conservatives on the roll call. (An example
of such a roll call would be a bill to ban partial-birth abortions.
Here, moderates and conservatives favor the ban, and only extreme
liberals oppose it. ) A prevalence of such cut points would cause
moderates to have ADA scores more similar to conservatives
than liberals. Meanwhile, if it predominantly chose cutpoints on the
other side, then the ADA would cause moderates to have ADA scores
more similar to liberals than conservatives.
Because of this
leeway, with one set of roll calls, the ADA could make a member of
Congress or media outlet appear more left-wing than the mean score.
However, with a different set of roll calls the ADA could make the
same member of Congress or the same media outlet appear more right
wing than the mean score. To see this, consider the following
example. Suppose there are only five members of Congress. The most
left-wing legislator is Member 1, who is more left-wing than member
2, who is more left-wing than member 3, and so on. Suppose media
outlet A has an ideology identical to member 2. Consequently, its
ADA score (that our method estimates) will be identical to member
2’s score (at least in expectation).
Now suppose that the
ADA chooses four roll calls, such that the first roll call has a cut
point between members 1 and 2, the second has a cut point between
members 2 and 3, and so on. Because the distribution of cut points
is uniform, member 1 receives 100 ADA score, member 2 and media
outlet A to receive a 75, member 3 receives a 50, and so on. The
mean ADA score of the legislators is 50. Thus, this set of roll
calls makes media outlet A appear more left-wing than the mean
score.
Next, instead suppose
that the ADA chooses four roll calls such that each has a cut point
between members 1 and 2. This would cause member 1 to receive a 100
score. Media outlet A and members 2, 3, 4, and 5 would receive
a 0 score. The mean ADA score in this case would be 20. Thus, this
set of roll calls makes media outlet A appear more right-wing than
the mean score.
Meanwhile, for this
example, regardless of the ADA’s choice of cut points, media
outlet A’s score will necessarily be greater than or equal to the
median’s score (member 3). That is, unlike the case where we use
the mean score as a comparison, it is impossible to make media
outlet A appear more right-wing than the median score.
The point of this
example is not to suggest that the ADA might intentionally choose
roll calls to manipulate a legislator’s or media outlet’s
perceived ideology relative to the mean. Rather it is to demonstrate
an arbitrariness that exists when one uses a mean score for
comparison. The same arbitrariness does not exist with median
scores. As a consequence, we think it is appropriate to compare the
scores of media outlets with the House median, 39.0.
A careful reading of the example
cited by the authors shows that by choosing the median value, they are
clearly (perhaps unintentionally) biasing the final result towards the
media outlet A being "more liberal" than it really is. In
fact, although they claim that they are picking the median because
picking the mean would introduce arbitrariness, the reality is exactly
the opposite in this example. (This seems strange again, because
as I pointed out also in Section 1 while the authors felt they were
being objective, rather than subjective, the opposite was true there
as well).
This should not be
surprising, but this is the built-in result and hazard of using the median
approach. What is does is that it takes away any objective definition
of ideology and let's ideology be defined by an arbitrary reference
that has little or no connection to the objective definition of
ideology.
- Let me illustrate this with another
example. Let's take the same case the authors have and change it
slightly to say the following:
Suppose that the ADA chooses 10 roll calls such that only 1 has a
cut point between members 1 and 2 and the cut point is below
member 1 for the remaining 9. This would cause member 1 to receive
a score of 10. Media outlet A and members 2, 3, 4, and 5 would
receive a 0 score. The mean ADA score in this case would be 2. The
median would be 0.
- Consider the reality here. In
this example, ALL members are on average very
conservative based on their ADA scores. Yet, in the
median approach, media outlet A, while sharing member 2's ADA
score of 2 (which would really label it
"conservative"), would still be considered
"centrist" because its ADA score lines up with the
median ADA score for all the members!
- Take another example. 400
members in all. 210 get a 0 on every roll call, and media outlet A
shares its ideology with one of those members. The remaining 190
get a 100 on every tool call. (So an imaginary House with 210
arch-conservatives and 190 arch-liberals).
- Median ADA score = 0
- Mean ADA score = 47.5.
- Per Median approach, Media
Outlet A ADA score = 0 = "centrist"
- Per Mean approach, Media Outlet
A ADA score = 0 = "conservative" [which is actually
the reality]
- Let me point out again that this
flaw can cut both ways. If the House is comprised of majority
liberals and minority conservatives (flip the numbers in the above
example), the median approach would say that even if the media
were aligned with one of the arch-liberals, it is
"centrist". So, left-leaners should not be the only ones
worried about this model!
BOTTOMLINE: The median
approach is fatally flawed and can dramatically, and incorrectly, skew
the derived ideology of the media in a direction that is
opposed to the ideology of the majority party in Congress. One might
therefore be tempted to consider the mean approach rather than the
median, but that has its own fatal flaw (below).
2.2.3
The built-in assumption in the study is that the ADA
score fully represents the real tenets of liberalism since we are
using it to establish how liberal or conservative the legislators are.
So, it is therefore strange that the authors abandon the objective
definition of the degree of liberalism as defined by the ADA scores
to base their judgments of legislator-, think-tank- and media ideology
on a relative reference that may not have much to do
with the real tenets of the ideology at all. Let me explain.
First, we need to make an assumption
here. It needs to be assumed that an ADA score is indeed the correct
measure of a legislator's ideology (I have no idea what the ADA's
policy positions are and that's why I'm making this point). For the
sake of argument let us assume it is.
Now, let's look at Table 2 of the
paper:
Table 2. Mean and Median Adjusted ADA Scores, by Chamber and
Party,
Averaged over the Period 1993-1999
| |
House |
Senate |
Ave.
of House and Senate |
| Republican
Mean |
11.4 |
11 |
11.2 |
| Democrat
Mean |
76.5 |
71.7 |
74.1 |
| Chamber
Mean |
44.5 |
40.0 |
42.2 |
| Chamber
Median |
39.0 |
36.9 |
38.0 |
Important points to notice:
-
The Mean adjusted ADA score (which
is more physically meaningful than the median) is considerably
higher than the Median
-
The Democrat Mean Adjusted ADA score
in the House in only 76.5. This is a good 23.5% away
from the definition of an arch-liberal!
-
The Republican Mean Adjusted ADA
score in the House is only 11.4. This is only 11.4% away
from being an arch-conservative
-
Let's look at a couple of cases to
see how problematic this model is even with the Mean ADA score
approach
-
If the Republican majority
suddenly decides to become 100% conservative (median
adjusted ADA score = 0), guess what happens. The mean ADA
score would also drop, even if the liberals DID NOT change at
all. So, imagine a scenario wherein the media is STATIC
and the Republican legislators decide to take the country
in a 100% conservative direction. Then, even though
media's ideology has NOT changed, it's adjusted ADA score will
artificially look more and more liberal compared to the
House median or the mean! (BONUS FOR LEFTIES: This is
right in line with one of the long-time Republican strategies
of declaring the media (and Democrats) to be too "liberal" by moving the country to the Right)
-
Let's consider the opposite
situation where the roles are reversed and Congress has a
Democratic majority, with a mean and median adjusted ADA score
> 50. In this case, if the Democrats decide to become 100%
liberal, and the media remains static, guess what happens.
Right! The media will progressively be deemed more and more
conservatively biased even though its actual ideology has
not changed one bit.
The examples above illustrate that the mean adjusted ADA score
is also highly inappropriate to assess think-tank and media
ideology.
The core of the problem here is that the model is fundamentally
flawed, by on the one hand assuming that ADA scores can provide an absolute
picture of a legislator's ideology and then assuming that media and
think-tank ideology should be determined not using the same absolute
reference but a relative, moving reference that is
highly dependent on who's the majority in Congress and how they think.
This is not an acceptable model, for, if the minority party becomes
the majority party in the next election, think-tanks or the media
would suddenly appear to have switched ideologies even though their
positions underwent ZERO change.
To correct this, one would need to have an absolute, objective
reference for ideology. That is not just to make the model work. One
needs that because that is reality!
[NOTE:
(a) What represents the ideologically pure point may actually change a
bit over time, and that is perfectly acceptable. Only, in that case, the
people defining what it means to be ideologically pure must certify
that they are willing to change their goal post.
(b) If we used an independent, objective measure of ideology such as
an ADA score, Brookings, according to this paper, would actually be
RIGHT of center. But, I'm not going to make a claim based on this
study since the methodology for data collection is flawed (Section
1)].
SECTION 3. DEFINING MEDIA
BIAS
I have shown in sections 1
and 2 that the basic methodology used by this paper, while
interesting, is so deeply flawed that the final results simply don't
have a lot of significance or accuracy. This conclusion was based
on the assumption that G-M's definition of media bias is as they have
stated in their paper.
Perhaps the most
serious flaw of this paper, though, is that it appears they have
somehow assumed that media behaviors on think-tank citations alone
can determine "media bias". As they say, in pages 16 and
17 (bold text is my emphasis):
Our results contrast
strongly with the prior expectations of many others. It is easy
to find quotes from prominent journalists and academics who claim
that there is no systematic bias among media outlets in the
U.S.
[Quotes from Howell
Raines and Paul Krugman]
"The
mainstream media does not have a liberal bias. . . . ABC, CBS,
NBC, CNN, the New York Times, The Washington Post, Time, Newsweek
and the rest -- at least try to be fair."
--Al Franken. (2003, xx) Lies and the Lying Liars Who Tell
Them: A Fair and
Balanced Look at the Right.
The main
conclusion of our paper is that our results simply reject such
claims.
This last sentence is a
conclusion that it NO WAY follows from their study - even if we
assumed that the study is methodologically sound and reliable (which
it is not). The conclusion is simply wrong because the study does not
examine anything about whether the media actually reports the
positions of liberals or conservatives accurately. Citing a
think-tank says nothing about whether that think-tank is
accurate or not (also see this
post by Brian Montopoli at CJR Daily for some additional
perspective on the issue of citations). And it certainly says NOTHING about what the media
communicates to the viewers when it is NOT citing think-tanks, which
is a big chunk of the time. I am quite stunned that the
authors make such a sweeping conclusion when they have omitted from
consideration everything else that media outlets do that have
nothing to do with which think-tanks they cite.
You can tell how flawed
the thinking is by reflecting on this sentence on page 15:
To see this, imagine
David Duke, a former leader of the Ku Klux Klan, were running
against a moderate Democrat. If news story gave equal coverage to
the two candidates, this would be a right-wing bias.
I am far to the left of
David Duke and I would hope that he never ever comes within 50% of
winning an election, but folks, the statement above makes no sense.
While I would hope that Duke does not get much coverage in general in
today's "entertainment-oriented" media, even I would have
no problem if a news story gave "equal coverage" (defined
below) to two political candidates if one of them is David Duke. What
I would have a major problem with is if they simply let the
candidates speak without informing their viewers whether the
candidates are saying something that is accurate (which is after all
the GOAL of news reporting, i.e., news) or NOT - that to me
would mean "unequal coverage". If David Duke makes
misleading or false statements or misrepresents his views, then I
would expect the media do one of two things - either correct his
statements then and there, or tell him that he will not get coverage
if he is going to falsify his record and positions. (The same argument
would apply to the hypothetical Democratic candidate Duke runs
against).
The whole point of the
First Amendment is to give everyone the opportunity to speak. Obeying
the First Amendment is not a "bias" - one way or the other!
What would constitute bias is if either side is allowed to
mislead or lie to the public without correction, or if one side
is silenced or given short shrift even if they have something accurate
and relevant to say. Now, THAT would be BIAS.
I have been studying media
bias long enough to know that there is a tendency to be overly
simplistic in claiming media bias. When controlled for other
factors (see Appendix A), the more
fundamental determinant of bias is the accuracy of news
reporting, not whom the reports cite. To the extent that news
reporting could become inaccurate by citing certain think-tanks
over others, one may have a case that think-tank citations could
influence the accuracy of the reports. But, G-M have fallen into
the trap of assuming that the part is the whole. Think-tank citations
are merely one part of the whole - which is the media's accuracy
in news reporting. Let's not forget that and jump to unwarranted
conclusions!
APPENDIX A
A short while after I wrote up the previous sections, I realized
that I needed to make my statement about the determinant of
media bias clearer. I therefore added the term "When
controlled for other factors...[the] more [fundamental...]"
in Sec. 3 and the Summary. This is because, while accuracy is the most
important aspect, it is not the only one. For the purposes of this
response, this clarification is not that important, but I wanted to
make it clear that I wasn't entirely ignoring other parallel aspects
(albeit less important in most cases) that may affect media bias; when
I say "Think-tank citations are merely one part of the whole -
...accuracy" I mean that accuracy is the "whole"
relative to citations (the "part").
One of the aspects outside of accuracy is the issue of the
topics covered by a media outlet. Topic choice is certainly a
function of editorial bias, but it also a function of numerous other confounding
factors - source credibility, events, circumstances, issues of public
interest, issues of interest to politicians or policy-makers, issues
of interest to the media outlet to ensure their revenues and profits
in the markets they compete in, etc. So, it would be much more
difficult to credibly demonstrate editorial bias on topic
choice, by itself. G-M's study is unconcerned with topic choice and
that's fine, and my response does not address this either.
I would also like to clarify that my definition of
"accuracy" is broad and it encompasses the notion
that coverage on a topic may not necessarily be accurate [using the
reader/customer as the object of the coverage] if the different, credible
view points are not publicized to the same degree (i.e.,
"unequal coverage"). Thus, the New York Times and media
outlets revving up the war drums for George Bush on their front pages
or repeating it endlessly in top TV shows and then relegating stories
(if any) challenging the Bush administration's allegations to
somewhere deep in the paper (or to TV shows with lower frequency runs
or lower ratings) is something that I would consider an issue of
"accuracy" because the significantly disparate treatment
makes it much less likely that the full picture is conveyed to the
same cross-section of readers or viewers. [In fact, this has been
a common complaint I have expressed to friends when I talk to them
about media bias]. In some sense this is a matter of semantics. I was
simply trying to point out in Sec. 3 that accuracy is the more
fundamental determinant than citations.
If I wanted to be broader in my scope in Sec. 3, instead of saying:
"To the extent that news reporting could become inaccurate
by citing certain think-tanks over others, one may have a case that
think-tank citations could influence the accuracy of the
reports," I could have said: "To the extent that news
reporting could become inaccurate by citing certain think-tanks
over others or publicizing the views of one side less prominently,
one may have a case that think-tank citations could influence the
accuracy of the reports." But, as I said, this adds a
dimension to my response that is unnecessary in the context of G-M's
paper because they are not assessing placement of articles/news
items - only frequency.
P.S. I will address the topic of how media bias should
be defined in this page.
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